Use the power of conversation to align your people with your
strategy. How can leaders make their big or growing company feel
small again? How can they recapture the "magic" - the tight
strategic alignment, the high level of employee engagement - that
drove and animated their organization when it was a start-up? As
more and more executives have discovered in recent years, the
answer to that conundrum lies in the power of conversation. In
"Talk, Inc.", Boris Groysberg and Michael Slind show how trusted
and effective leaders are adapting the principles of face-to-face
conversation in order to pursue a new form of organizational
conversation. They explore the promise of conversation-powered
leadership - from the time-tested practice of talking straight and
listening well to the thoughtful adoption of emerging social
media. And they offer guidance on how to balance the benefits of
open-ended talk with the realities of strategic execution. Drawing
on the experience of leaders at diverse companies from around the
world, "Talk, Inc." offers provocative insights and user-friendly
tips on how to make organizational culture more intimate, more
interactive, more inclusive, and more intentional - in short, more
conversational.
關於作者:
Boris Groysberg is a Professor in the Organizational Behavior
unit at Harvard Business School. Previously, he worked at IBM. His
first book, Chasing Stars, was published in 2010. Michael Slind is
a communications professional. He has worked at Fast Company
magazine and Harvard Business School.
目錄:
Introduction
Not Just Talk
Part I: Intimacy
ONE Up and Down
The Promise of
Trust-Based Leadership
Two Walking the Talk
Hindustan
Petroleum Corporation Ltd.
three Talk, Inc., Points TIPs
Close
Encounters
Part I1: Interactivity
FOUR Back and Forth
The
Emergence of Social Technology
FiVE Walking the Talk
Cisco
Systems
six Talk, Inc., Points TIPs
One-Way,
Two-Way, New Way
……