主要作者简介
迈克尔?希特（Michael A. Hitt）
得克萨斯农工大学杰出教授。美国管理学会和美国战略管理协会前主席。与人合著/合编27部著作，发表了200多篇学术文章。2014—2018年被评为全球高被引学者（Thomson Reuters Highly Cited Researcher）。
在多家学术期刊的编审委员会任职，包括Academy of Management Journal，Strategic Entrepreneurship Journal等。学术成果丰硕，曾荣获欧文杰出教育家奖和美国管理学会杰出服务奖等奖项。
改编者简介
刘 刚
中国人民大学商学院教授、博士生导师，曾任企业管理系主任、MBA项目中心主任。兼任中国企业管理研究会常务副理事长。出版各类著作50余部，发表核心期刊论文70余篇、报刊专栏文章150余篇。主持国家社科基金重点项目等国家及省部级课题7项、企事业单位委托课题20余项。获8项省部级以上奖励，2次获评中国人民大学年度“十大教学标兵”。入选北京市优秀人才培养资助项目、中国人民大学杰出学者。主讲的“管理学原理”课程入选国家级一流本科课程、国家精品在线开放课程、北京高等学校优质本科课程。著作获第四届蒋一苇企业改革与发展学术基金奖。
目錄：
Part 1: Strategic Management Inputs ?
1. Strategic Management and Strategic Competitiveness
2. The External Environment: Opportunities， Threats， Industry Competition， and Competitor Analysis
3. The Internal Organization: Resources， Capabilities， Core Competencies， and Competitive Advantages
Part 2: Strategic Actions: Strategy Formulation ?
4. Business-Level Strategy
5. Competitive Rivalry and Competitive Dynamics
6. Corporate-Level Strategy
7. Merger and Acquisition Strategies
8. International Strategy
9. Cooperative Strategy
Part 3: Strategic Actions: Strategy Implementation ?
10. Corporate Governance
11. Organizational Structure and Controls
12. Strategic Leadership
13. Strategic Entrepreneurship
Part 4: Case Studies ?
內容試閱：
Our goal in writing each edition of this book is to present a new， up-to-date standard for explaining the strategic management process. To reach this goal with the 13th edition of our market-leading text， we again present you with an intellectually rich yet thoroughly practical analysis of strategic management. With each new edition， we work hard to achieve the goal of maintaining our standard of presenting strategic management knowledge in a readable style. To prepare for each new edition， we carefully study the most recent academic research to ensure that the content about strategic management we present to you is up to date and accurate. In addition， we continuously read articles appearing in many different business publications (e.g.， Wall Street Journal， Bloomberg Businessweek， Fortune， Financial Times， Fast Company， and Forbes， to name a few). We also study postings through social media (such as blogs) given their increasing use as channels of information distribution. By studying a wide array of sources， we are able to identify valuable examples of how companies across the world are using (or not using) the strategic management process. Though many of the hundreds of companies that we discuss in the book will be quite familiar， some will likely be new to you. One reason for this is that we use examples of companies from around the world to demonstrate the globalized nature of business operations. Some of these firms are quite large and known to many while others are small and known primarily to the customers they serve. To maximize your opportunities to learn as you read and think about how actual companies use strategic management tools， techniques， and concepts (based on the most current research)， we emphasize a lively and user-friendly writing style. To facilitate learning， we use an Analysis?CStrategy?CPerformance framework; we explain this framework in Chapter 1 and reference it throughout the book.
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