From Publishers Weekly
Fishman shops at Wal-Mart and has obvious affection for its
price-cutting, hard-nosed ethos. He also understands that the story
of Wal-Mart is really the story of the transformation of the
American economy over the past 20 years. He''s careful to present
the consumer benefits of Wal-Mart''s staggering growth and to place
Wal-Mart in the larger context of globalization and the rise of
mega-corporations. But he also presents the case against Wal-Mart
in arresting detai
內容簡介:
Wal-Mart isn’t just the world’s biggest company, it is
probably the world’s most written-about. But no book until this one
has managed to penetrate its wall of silence or go beyond the usual
polemics to analyze its actual effects on its customers, workers,
and suppliers. Drawing on unprecedented interviews with former
Wal-Mart executives and a wealth of staggering data e.g.,
Americans spend $36 million an hour at Wal-Mart stores, and in 2004
its growth alone was bigger than the total revenue of 469 of the
Fortune 500, The Wal-Mart Effect is an intimate look at a business
that is dramatically reshaping our lives.
關於作者:
Charles Fishman has been a senior editor at the
Orlando Sentinel and the News Observer and is
now a senior editor at Fast Company. In 2005 he won the
prestigious Gerald Loeb Award for business journalism.